Let me start by saying that Core Values are unique to each company - they are foundational to
So, I researched Core Values for some of America's top-performing public manufacturers, as identified by Industryweek. Of the top twenty, thirteen had clearly stated values on their websites. I grouped together values that were related and analyzed the trends. Interestingly, the most successful companies had some Core Values in common, like Innovation, Integrity, and Teamwork. However, these companies also had values that were unique. For example, Coach cares about nurturing authenticity. Apple values accessibility and privacy. Microsoft cares about being "self-critical." Perhaps these unique values are clues to their competitive advantage, the thing about how they do what they do that sets them apart from everyone else.
What are the enduring tenets that govern how everyone in your company behaves? Are you on trend for your industry, or do you have some special sauce that helps you stay ahead of the game?
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